<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description></description><title>Zombies, Run!</title><generator>Tumblr (3.0; @zombiesrungame)</generator><link>http://blog.zombiesrungame.com/</link><item><title>The Fan Shout-Out Roundup</title><description>&lt;p&gt;It’s just under 3 months since we launched Zombies, Run! to the world, and there&amp;#8217;s been plenty of surprises and excitement since then. But by far the most gratifying thing about releasing the game has been the overwhelmingly enthusiastic response from our players. You&amp;#8217;ve been leaping on every opportunity to tell your own Zombies, Run! stories, produce wonderful artwork and get involved in the game’s world as much as you can. We’ve loved every piece we’ve seen, so we’re going to share some of our favourites.&lt;/p&gt;

&lt;p&gt;To start things off with a bang, here’s &lt;a href="http://phantoms-siren.deviantart.com/art/Runner-5-298348703" target="_blank"&gt;a wonderful art-nouveau-inspired poster&lt;/a&gt; for the game by Phantoms Siren.&lt;/p&gt;

&lt;div align="center"&gt;&lt;img src="http://media.tumblr.com/tumblr_m485hsrPHj1qz8b2h.png" align="center"/&gt;&lt;/div&gt;

&lt;p&gt;We love the way this recalls old horror film posters with the lunging hands and limited colour palette, playing that off against the modern clothing and oversized headphones of the runner. It really sums up the core of Zombies, Run: old-school horror meets modern tech. Excellent work. &lt;/p&gt;

&lt;p&gt;Following that, take a gander at the first piece of Zombies, Run fanfiction we received. It’s a touching piece exploring &lt;a href="http://archiveofourown.org/works/360899" target="_blank"&gt;the relationship between Sam and Doctor Myers&lt;/a&gt;, and it created quite a reaction in our lead writer, Naomi Alderman. Great job, Nextian!&lt;/p&gt;

&lt;p&gt;Delving deeper into the burgeoning ZR fanfiction community, here’s a great short piece by clicketykeys that gets right to the heart of the debate over &lt;a href="http://www.fanfiction.net/s/8090797/1/WG_vs_Hewie" target="_blank"&gt;which weapon’s the best for the Zombie Apocalypse&lt;/a&gt;. You might write a great story, clicketykeys, but you’ll never convince Jack you’ve found a better weapon than W.G! &lt;/p&gt;

&lt;p&gt;Of course, Runner 5’s faithful radio operator Sam Yao has received plenty of love from the fans, and we think &lt;a href="http://eyesfilledwithstars.tumblr.com/post/22295067354/savior-a-zombies-run-fic" target="_blank"&gt;this piece&lt;/a&gt; by eyesfilledwithstars is a lovely expression of how much Sam means to Abel and to the fans.&lt;/p&gt;

&lt;p&gt;There are plenty more fantastic pieces of ZR fanfiction out there, and we love all the stories that our fans are telling, and we can’t possibly feature them all here, but we’d be remiss if we didn’t mention &lt;a href="http://www.fanfiction.net/s/8080587/1/Static&amp;gt;America%20Liberty%E2%80%99s%20ongoing%20series,%20" static target="_blank"&gt;. It’s a gripping epic, developing week-on-week, and we think you’ll love it at least as much as we do. America: keep writing! &lt;/a&gt;&lt;/p&gt;

&lt;p&gt;If you’re looking for an excellently-written blog in which one runner is charting &lt;a href="http://eveglass.livejournal.com/tag/zombies%20run" target="_blank"&gt;her progression through the game&lt;/a&gt;, let us introduce you to Eve Glass. You won’t be disappointed. &lt;/p&gt;

&lt;p&gt;Walking the line between fanfiction, blog and artwork, we have an hilarious comic from Megacynics, completely nailing &lt;a href="http://www.megacynics.com/2012/04/20/zombies-run-2/" target="_blank"&gt;the dual experience of playing Zombies, Run!&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;One of our favourite pieces of fan art is up next: &lt;a href="http://papernest.tumblr.com/post/19397777901/cat-says-to-draw-ourselves-as-either-zombies-or" target="_blank"&gt;an incredibly evocative self-portrait&lt;/a&gt; by Robin Parkins.&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m485ng1Lik1qz8b2h.jpg"/&gt;&lt;p&gt;This piece has a lovely, rich style which just hints at the grim realities of life post-civilisation while managing to remain personal. Excellent. &lt;/p&gt;

&lt;p&gt;To round out our art collection, here are &lt;a href="http://welcometorivendell.tumblr.com/post/22121902716/here-have-a-few-zombies-run-characters-i" target="_blank"&gt;portraits of ZR characters&lt;/a&gt; by the wonderful Brooke. It’s really great to see how Brooke&amp;#8217;s pictured the characters: Jack and Eugene are surprisingly close to the real thing, and you have Janine almost spot on!&lt;/p&gt;

&lt;p&gt;Finally, if you’re looking for more Zombies, Run! chat, art and links, check out the guys over at Reddit&amp;#8217;s &lt;a href="http://www.reddit.com/r/runner5" target="_blank"&gt;r/Runner 5&lt;/a&gt; and &lt;a href="http://fuckyeahzombiesrun.tumblr.com" target="_blank"&gt;&lt;a href="http://fuckyeahzombiesrun.tumblr.com" target="_blank"&gt;http://fuckyeahzombiesrun.tumblr.com&lt;/a&gt;&lt;/a&gt; - communities run by Zombies, Run fans for Zombies, Run fans. We love you guys. And if you&amp;#8217;re on Fitocracy, check out the &lt;a href="http://www.fitocracy.com/group/6824/" target="_blank"&gt;Zombies, Run!&lt;/a&gt; and &lt;a href="http://www.fitocracy.com/group/6936/" target="_blank"&gt;Runner 5&lt;/a&gt; groups.&lt;/p&gt;

&lt;p&gt;To wrap up: thank-you to all the fans out there who are sharing their love of the game with the world. We can’t tell you how much we love seeing what you’re up to. &lt;/p&gt;

&lt;p&gt;Stay safe out there.&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/23292849804</link><guid>http://blog.zombiesrungame.com/post/23292849804</guid><pubDate>Fri, 18 May 2012 16:31:00 +0100</pubDate></item><item><title>Android: 28 Days Later (June 14th)</title><description>&lt;p&gt;Yes - it&amp;#8217;s not May, and it&amp;#8217;s not Spring, either. But come Thursday June 14th, Zombies, Run! will be on Android! We&amp;#8217;re really sorry that we aren&amp;#8217;t able to release it any sooner - we want it to be out just as much as you do, so we&amp;#8217;ve thrown all of our mobile development resources into Android to make that happen.&lt;/p&gt;

&lt;p&gt;In order to make this release date, there are a few things that will need to wait until version 1.1 or later, including:&lt;/p&gt;

&lt;ul&gt;&lt;li&gt;Supply missions (arrived in iOS v1.2)&lt;/li&gt;
&lt;li&gt;Accelerometer support (ditto)&lt;/li&gt;
&lt;li&gt;The Codex&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;We don&amp;#8217;t want the Android version to be lagging behind iOS indefinitely though, so we are hiring more people to help accelerate development on all fronts.&lt;/p&gt;

&lt;div align="center"&gt;&lt;img src="http://media.tumblr.com/tumblr_m44bkvg12l1qz8b2h.png"/&gt;&lt;/div&gt;

&lt;p&gt;The good news is that on June 14th, all Zombies, Run! players - Android and iOS - will gain access to &lt;b&gt;ZombieLink&lt;/b&gt;, our web-based syncing service. It&amp;#8217;ll do everything you&amp;#8217;d expect, like show your run logs and stats, and plenty of things that we&amp;#8217;re sure you&amp;#8217;ll be delighted by.&lt;/p&gt;

&lt;p&gt;There&amp;#8217;s more good news: we&amp;#8217;re targeting Android 2.2+! This means that even fairly old Android phones should be able to play Zombies, Run! although obviously the actual performance may vary if you have a really old/slow phone.&lt;/p&gt;

&lt;p&gt;Closer to launch, we&amp;#8217;ll be emailing all Kickstarter backers and people who&amp;#8217;ve pre-ordered Zombies, Run! with instructions on how to download and play the game. But for now&amp;#8230; well, it&amp;#8217;s only 28 days from now!&lt;/p&gt;

&lt;p&gt;&lt;i&gt;Plus there&amp;#8217;s an even &lt;/i&gt;more&lt;i&gt; super-secret thing that we&amp;#8217;re working on that will be unveiled next month&amp;#8230;&lt;/i&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/23164269892</link><guid>http://blog.zombiesrungame.com/post/23164269892</guid><pubDate>Wed, 16 May 2012 14:47:18 +0100</pubDate></item><item><title>Which country loves Zombies, Run! the most? Let’s...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m2s9uy2jKs1r4zoqbo1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Which country loves Zombies, Run! the most? Let’s investigate! &lt;/p&gt;

&lt;p&gt;&lt;b&gt;Sales&lt;/b&gt; &lt;i&gt;(normalised to US = 100)&lt;/i&gt;&lt;/p&gt;

&lt;p&gt;We’re not about to reveal our exact sales figures, but this chart shows that like most apps, the US dwarfs the rest of the world, singlehandedly accounting for almost 70% of sales; Canada, Australia, the UK, and everyone else can only look on in envy.&lt;/p&gt;

&lt;p&gt;But this doesn’t tell us anything interesting. We &lt;i&gt;know&lt;/i&gt; that the US is a big country with 300 million people, we know that they have a lot of iPhones. So maybe there is a more useful way to slice and dice this data.&lt;/p&gt;

&lt;p&gt;&lt;b&gt;Sales per Capita&lt;/b&gt;&lt;/p&gt;

&lt;p&gt;If you look at sales per capita - in other words, dividing sales figures by population and normalising (look at the &lt;i&gt;red&lt;/i&gt; bars) then &lt;b&gt;Australia&lt;/b&gt; emerges as the top dog, punching well above its weight with 25% more sales per capita than the US! They’re very closely followed by &lt;b&gt;Sweden&lt;/b&gt;, &lt;b&gt;Denmark&lt;/b&gt;, and &lt;b&gt;Canada&lt;/b&gt;, with &lt;b&gt;Norway&lt;/b&gt; a little further behind. Notable English-speaking laggards include the &lt;b&gt;United Kingdom&lt;/b&gt; and &lt;b&gt;New Zealand&lt;/b&gt;, who’re only selling at half the rate of the US. What the hell, Brits/Kiwis?&lt;/p&gt;

&lt;p&gt;&lt;b&gt;Sales adjusted for Addressable Market&lt;/b&gt;&lt;/p&gt;

&lt;p&gt;While sales per capita is a lot better than absolute sales figures, it’s not perfect. Some countries are richer than others, and some countries have more iPhones and and iPod Touches. If we want to see how well Zombies, Run! is performing, then we need to adjust our figures for the Addressable Market - that is, the number of people who can actually &lt;i&gt;buy&lt;/i&gt; our game.&lt;/p&gt;

&lt;p&gt;Apple don’t break down their device sales figures by country, but Flurry makes a good approximation in their &lt;a href="http://blog.flurry.com/bid/79595/Kaboom-iOS-and-Android-International-Installed-Base-Expansion" target="_blank"&gt;iOS and Android Addressable Market charts&lt;/a&gt; from December 2011. Of course, we’re only selling on iOS (at the moment) but it’s better than nothing!&lt;/p&gt;

&lt;p&gt;If you adjust for Addressable Market, the chart looks a bit different (look at the &lt;i&gt;orange&lt;/i&gt; bars): &lt;b&gt;Canada&lt;/b&gt; zooms into the lead without even a tip of the toque to its rivals in Australia, Sweden and Denmark.&lt;/p&gt;

&lt;p&gt;This is a bit weird though - why does Canada increase its numbers so much when every other country stay more or less the same? The answer is simple: Canadians still have a lot of Blackberrys, the poor, deluded fools. As as result, they have fewer iOS and Android devices, so the number of sales per available devices is actually higher. I suppose there’s something to be said for patriotism, at least…&lt;/p&gt;

&lt;p&gt;&lt;b&gt;Time for some unbridled speculation!&lt;/b&gt;&lt;/p&gt;

&lt;p&gt;Why is &lt;b&gt;Canada&lt;/b&gt; so far ahead? It helps that they speak English (or so they say), a trait they share with #2 and #5 (Australia and the US) - and arguably they are culturally closer to the UK than the US.&lt;/p&gt;

&lt;p&gt;But if it was just down to being culturally close to the UK and speaking English… why on Earth are sales in the UK low? Maybe it’s the weather - but then again, the weather in Canada isn’t that great either. Perhaps British people are just more conservative in their choice of games. Perhaps they’re not as keen on running. Who knows?&lt;/p&gt;

&lt;p&gt;The other interesting finding is that &lt;b&gt;Nordic&lt;/b&gt; countries &lt;i&gt;love&lt;/i&gt; Zombies, Run! Some of this has to do with their high levels of English speaking and general outdoorsy nature, but maybe there’s also something about zombies that speaks to their tortured souls…&lt;/p&gt;

&lt;p&gt;&lt;i&gt;This data is accurate as of a couple of weeks ago&lt;/i&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/22383745745</link><guid>http://blog.zombiesrungame.com/post/22383745745</guid><pubDate>Fri, 04 May 2012 16:00:00 +0100</pubDate></item><item><title>Recon Report: What's Happening Next with ZR</title><description>&lt;p&gt;Now that we&amp;#8217;ve launched v1.2 of Zombies, Run! and will be releasing the Android version in the next couple of months, we want to share a bit more information about what we have planned beyond that. &lt;/p&gt;

&lt;p&gt;But first, it&amp;#8217;s useful to explain why we&amp;#8217;re often a bit cagey about providing exact release dates and plans:&lt;/p&gt;

&lt;ol&gt;&lt;li&gt;&lt;p&gt;Every update we make to the game needs to go through Apple&amp;#8217;s review process, which usually takes around a week, but has been known to be much slower or quicker - and on occasion, we even get rejected. This is the biggest reason why we can&amp;#8217;t provide firm dates for updates; we could make an estimate, but we don&amp;#8217;t want to blame Apple for delays because it&amp;#8217;s not very helpful.&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;We&amp;#8217;re still figuring out how fast we can develop features and fix bugs. We&amp;#8217;ve learned a lot about iOS and now Android in the last few months, but we&amp;#8217;ve got a lot more to learn.&lt;/p&gt;&lt;/li&gt;&lt;/ol&gt;&lt;img src="http://media.tumblr.com/tumblr_m3an01eLM21qz8b2h.jpg"/&gt;&lt;p&gt;With that said, I can talk a little about what we have coming up. In no particular order:&lt;/p&gt;

&lt;ul&gt;&lt;li&gt;&lt;p&gt;We still need to release the final story mission of Season 1. This will be a free update. It&amp;#8217;s almost entirely recorded and edited, but there is one last bit we need to do before it can go live.&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;We&amp;#8217;re deep into development on Android, which is scheduled to launch in late May/June. We currently have two devs working full time on it and while the Android 1.0 release will not have everything that iOS 1.2 release has, it&amp;#8217;ll have more than the iOS 1.0 release did. This is necessarily slowing down development of the iOS version but we expect this to be temporary.&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;We&amp;#8217;re currently recording the audio for two paid add-on packs: Beginner 5k and Interval Training. These will be big updates with a ton of new story and really useful new features, and we&amp;#8217;re aiming to release these in the coming few months.&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;We&amp;#8217;re also working on the online syncing service, ZombieLink. It won&amp;#8217;t come as a surprise that like other running apps, we want to let you see your run logs online. But just as ZR is much cooler than other running apps, ZombieLink will accordingly be much cooler as well ;)&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Once we&amp;#8217;ve done the Beginner 5k and Interval Training packs, we still have a third paid add-on that we need to write and record, which will have yet more story. And we also want to release extra free missions as well.&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Looking further ahead, there&amp;#8217;s Season 2. We have a feature request list as big as Runner 5&amp;#8217;s backpack, so we shall see what makes it in!&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Finally, there is at least one super-awesome thing that is happening that I haven&amp;#8217;t mentioned and will not mention until much closer to the time.&lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;In practice, a lot of this stuff is happening in parallel; the solid sales of the app mean that we&amp;#8217;ve been able to staff up pretty quickly.&lt;/p&gt;

&lt;p&gt;So there you go - that&amp;#8217;s what&amp;#8217;s happening next with Zombies, Run! I can say for certain that the next 2-3 months holds a lot of awesome stuff to come - but then, ZR has only been out for 2 months as it is!&lt;/p&gt;

&lt;p&gt;&lt;i&gt;Photo courtesy Fran Pike&lt;/i&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/22120122870</link><guid>http://blog.zombiesrungame.com/post/22120122870</guid><pubDate>Mon, 30 Apr 2012 14:05:37 +0100</pubDate></item><item><title>It's Update Time: So many new features and missions in v1.2!</title><description>&lt;img src="http://media.tumblr.com/tumblr_m2y7mujCD11qz8b2h.png"/&gt;&lt;p&gt;&lt;i&gt;Note: Looks like there&amp;#8217;s a bug that lets you collect free first aid kits (along with other less-useful things) - we&amp;#8217;ll fix it in the next update, but until then, enjoy the free supplies! At least they&amp;#8217;re not sports bras&amp;#8230;&lt;/i&gt;&lt;/p&gt;

&lt;p&gt;In the next few hours, you should be able to download &lt;a href="http://itunes.apple.com/us/app/zombies-run!/id503519713" target="_blank"&gt;our latest free v1.2 update&lt;/a&gt; to Zombies, Run! What delightful surprises does it contain? Why, let&amp;#8217;s find out!&lt;/p&gt;

&lt;h2&gt;Zombie Chases in accelerometer mode&lt;/h2&gt;

&lt;p&gt;You read that right - if you have an iPod Touch or you run on treadmills, you can now get zombie chases. We&amp;#8217;ve wanted to add this feature for a long time because we know so many of you have been waiting for it. &lt;/p&gt;

&lt;p&gt;To activate zombie chases, you&amp;#8217;ll need to go to a mission, tap on &lt;i&gt;Tracking&lt;/i&gt;, switch  Accelerometer to &lt;i&gt;On&lt;/i&gt; and then tell us where you keep your device - in a pocket, in your hand, or in an armband. There&amp;#8217;s no &amp;#8216;best&amp;#8217; way to hold your device but you may find some positions work better for you than others.&lt;/p&gt;

&lt;p&gt;It&amp;#8217;s still an experimental feature because it&amp;#8217;s not easy for us to reliably detect how fast you&amp;#8217;re moving just from the accelerometer, but we&amp;#8217;re pretty sure this should get you working up a sweat!&lt;/p&gt;

&lt;h2&gt;7 New Supply Missions&lt;/h2&gt;

&lt;p&gt;It&amp;#8217;s a big update when &amp;#8216;new missions&amp;#8217; doesn&amp;#8217;t make it to the top of the list! These aren&amp;#8217;t normal missions though - they&amp;#8217;re designed to help you collect more supplies to build up your base, and as so they&amp;#8217;re highly repeatable and they never end!&lt;/p&gt;

&lt;p&gt;The supply missions are unlocked depending on your position in the story, so don&amp;#8217;t worry if some are locked for the moment!&lt;/p&gt;

&lt;h2&gt;Long play mode&lt;/h2&gt;

&lt;p&gt;When we were first designing Zombies, Run! we wanted it to be accessible to every kind of runner, which is why we made missions last around 30-40 minutes long. But we know that a lot of our players go on runs that are over an hour long, so we&amp;#8217;ve introduced &amp;#8216;long play mode&amp;#8217; to extend missions to around one hour long.&lt;/p&gt;

&lt;p&gt;It works in a really simple way - instead of playing just one song in between story and radio clips, we&amp;#8217;ll play you two. When we&amp;#8217;ve tested this, we find it works really well on 10k and 20k runs and it&amp;#8217;s a great way of experiencing a story over a longer distance. You can enable it by going to the app Settings.&lt;/p&gt;

&lt;h2&gt;Post to Facebook&lt;/h2&gt;

&lt;p&gt;Not everyone is on Twitter! With this new feature, you can post a report of your run to friends on Facebook. The first time you do this, you&amp;#8217;ll need to authorise us to post on your behalf, which for most people will mean that the Facebook app will open and make you tap a button. If you don&amp;#8217;t have the Facebook app installed, you&amp;#8217;ll have to log in on the web. Simple!&lt;/p&gt;

&lt;h2&gt;Audio bug fixes (&amp;#8216;stucking&amp;#8217;)&lt;/h2&gt;

&lt;p&gt;Isn&amp;#8217;t it annoying when your music goes quiet when you&amp;#8217;re out running but the game audio is still loud? Yeah, we thought so too, so (fingers crossed) we fixed it in this update!&lt;/p&gt;

&lt;h2&gt;ANDROID ANDROID ANDROID&lt;br/&gt; (aka &amp;#8220;It&amp;#8217;s Spring now, where&amp;#8217;s my app already?!&amp;#8221;)&lt;/h2&gt;

&lt;p&gt;We know it&amp;#8217;s annoying to have to read about updates to the iOS app when the Android version isn&amp;#8217;t out yet. All we can say is that we now have two developers flat-out on Android and we still intend to hit our target release date of late May/June. If that changes, we&amp;#8217;ll let you know loud and clear!&lt;/p&gt;

&lt;h2&gt;Anything else?&lt;/h2&gt;

&lt;p&gt;With this 1.2 update, we&amp;#8217;ve been able to add almost all the features we&amp;#8217;d hoped to get into the core version of Zombies, Run! - which means we&amp;#8217;re done!&lt;/p&gt;

&lt;p&gt;Nah, just kidding. We have plenty more to come - not just the final 30th story mission (and perhaps more!) but lots of new features that we haven&amp;#8217;t even talked about here. Thanks to your support, we&amp;#8217;ve been able to increase the Zombies, Run! team and plan some genuinely awesome stuff that should be rolling out in the next few months&amp;#8230; so get ready to run!&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/21662042177</link><guid>http://blog.zombiesrungame.com/post/21662042177</guid><pubDate>Mon, 23 Apr 2012 21:02:00 +0100</pubDate></item><item><title>More Radio Abel call-in tips</title><description>&lt;p&gt;Dear Radio Abel Listeners, &lt;/p&gt;

&lt;p&gt;As you may be aware, we’ve recently started accepting listener submissions for the show. So far, we’ve had an absolutely fantastic response, with listeners calling in to talk about everything from zombie-sensing cats, through government conspiracies, to pet zombie hands. We love the great work you guys are doing, and we want more! &lt;/p&gt;

&lt;p&gt;We’ll be accepting submissions for Radio Abel on a rolling basis, but if you want to get your call in to the next set of recordings, you’ll need to get in touch before the 30th of April. &lt;/p&gt;

&lt;p&gt;If getting your voice on Radio Abel wasn’t enough, the creators of our favourite submissions could receive a signed copy of the script they’ll appear in, plus a selection of exclusive, not-yet-available-for-purchase Zombies, Run! badges. &lt;/p&gt;

&lt;p&gt;If you&amp;#8217;re looking for inspiration, here are some questions we’re looking for you to answer: &lt;/p&gt;

&lt;ul&gt;&lt;li&gt;&lt;p&gt;What’s your top post-civilisation survival tip? &lt;/p&gt;&lt;/li&gt;
&lt;li&gt;&lt;p&gt;What’s the weirdest or most surprising thing that’s happened to you since the Gray Plague? &lt;/p&gt;&lt;/li&gt;
&lt;li&gt;&lt;p&gt;What do you miss most about life pre-Zombie? &lt;/p&gt;&lt;/li&gt;
&lt;li&gt;&lt;p&gt;What person or thing has become indispensible to you since the apocalypse? &lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;We’ll also choose our favourite “miscellaneous” call that doesn’t fit into any of these questions. And if you’ve already submitted a call, don’t worry - we’ll be considering you for a prize just like everyone else! &lt;/p&gt;

&lt;p&gt;&lt;b&gt;&lt;a href="http://blog.zombiesrungame.com/post/21213578302/calling-all-radio-abel-listeners" target="_blank"&gt;See how to submit your calls, along with other general tips&lt;/a&gt;&lt;/b&gt;&lt;/p&gt;

&lt;p&gt;Matt&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/21403587576</link><guid>http://blog.zombiesrungame.com/post/21403587576</guid><pubDate>Fri, 20 Apr 2012 00:07:35 +0100</pubDate></item><item><title>Calling all Radio Abel Listeners!</title><description>&lt;img src="http://media.tumblr.com/tumblr_m2kxkhQpLs1qz8b2h.png"/&gt;&lt;p&gt;Dear Radio Abel Listeners,&lt;/p&gt;

&lt;p&gt;Thanks for listening to Jack and Eugene on Radio Abel and for all your kind feedback on their show. It means a lot to everyone here at Zombies, Run! HQ that you’re enjoying the game and the stories we’re telling. It means so much to us, in fact, that we want you to get involved.&lt;/p&gt;

&lt;p&gt;Beginning today, we’ll be accepting your calls and recordings for Jack and Eugene to use on Radio Abel. With the improvements the guys have been making to the comms shack (all thanks to the supplies all you Runner 5s are bringing in!), they’re now able to record and playback stories, questions and opinions from survivors outside Abel, and we’d love you to be those survivors! &lt;/p&gt;

&lt;p&gt;So follow the instructions below to call in or submit a recording of yourself and get your voice on Radio Abel. We won’t be able to use every recording we receive, but we’ll do our best to make sure the guys feature as many people as we can. To increase your chances of being featured: &lt;/p&gt;

&lt;ul&gt;&lt;li&gt;&lt;p&gt;Make sure your recording is as high-quality as possible. Try to call from a reliable phone line, or to record your voice using a decent microphone in a fairly echo-less room. For best results, record in a place with as many soft furnishings as possible, or even under your duvet!&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Try to tell an interesting or personal story, but remember: Radio Abel has to cover things that are related to the Gray Plague and the downfall of civilisation in general. If you’re struggling to come up with something, try answering one (or more!) of these questions:&lt;/p&gt;&lt;/li&gt;

&lt;ul&gt;&lt;li&gt;Where were you at the time of the outbreak?&lt;/li&gt;
&lt;li&gt;How did you survive? &lt;/li&gt;
&lt;li&gt;Did you lose anyone important in the outbreak? &lt;/li&gt;
&lt;li&gt;What survival tips do you have for Radio Abel listeners? &lt;/li&gt;
&lt;li&gt;Do you have any funny stories from the road?&lt;/li&gt;
&lt;/ul&gt;&lt;li&gt;&lt;p&gt;Do not say where you are calling from - we obviously need your recordings to fit within the fiction of the game, and you won’t know what we have planned&amp;#8230;&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Don’t comment on what’s happened in the story or with the characters, but feel free to comment on topics that Jack and Eugene have covered in their show!&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;Try to keep your stories and tips short. Radio Abel’s segments are no longer than 2 minutes, so if we can’t fit your story and some reaction from the boys into a 2-minute-period, we won’t be able to feature you. And don’t feel the need to stretch it out to 2 minutes either - we’re very keen to feature stories as short as 15 or 30 seconds!&lt;/p&gt;&lt;/li&gt;

&lt;li&gt;&lt;p&gt;If you like, you can leave us multiple recordings for different stories, tips, or opinions.&lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;All you need to do is call one of the numbers below and follow the instructions on the phone-line!&lt;/p&gt;

&lt;p&gt;Call &lt;b&gt;(315) 895-1949&lt;/b&gt; from North America, or &lt;b&gt;+44 (0)20&amp;#160;7183&amp;#160;8664&lt;/b&gt; for the UK. Alternatively, you can send us an audio file to &lt;a href="mailto:radioabel@sixtostart.com" target="_blank"&gt;radioabel@sixtostart.com&lt;/a&gt; (10MB max).&lt;/p&gt;

&lt;p&gt;We look forward to hearing your stories soon! There&amp;#8217;s no deadline since we want this to be an ongoing feature, but if you want to be featured in our next set of material, you&amp;#8217;ll need to submit by &lt;b&gt;30th April&lt;/b&gt;.&lt;/p&gt;

&lt;p&gt;Stay safe out there! &lt;/p&gt;

&lt;p&gt;Matt&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/21213578302</link><guid>http://blog.zombiesrungame.com/post/21213578302</guid><pubDate>Mon, 16 Apr 2012 16:59:37 +0100</pubDate></item><item><title>Six to Start has moved office - which explains why we’ve...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m2f84jmwql1r4zoqbo1_500.jpg"/&gt;&lt;br/&gt; Stairs&lt;br/&gt;&lt;br/&gt; &lt;img src="http://24.media.tumblr.com/tumblr_m2f84jmwql1r4zoqbo2_500.jpg"/&gt;&lt;br/&gt; Studio&lt;br/&gt;&lt;br/&gt; &lt;img src="http://25.media.tumblr.com/tumblr_m2f84jmwql1r4zoqbo3_500.jpg"/&gt;&lt;br/&gt; George&lt;br/&gt;&lt;br/&gt; &lt;img src="http://24.media.tumblr.com/tumblr_m2f84jmwql1r4zoqbo4_500.jpg"/&gt;&lt;br/&gt; Matt and Alex&lt;br/&gt;&lt;br/&gt; &lt;p&gt;Six to Start has moved office - which explains why we’ve been so quiet this week! For the past few months we’ve been working out of a spare bedroom (not the one on Channel 4 though) and with the arrival of George Thomas, our new web developer, we needed to find a bigger space.&lt;/p&gt;

&lt;p&gt;Our new office definitely qualifies - it’s split over two levels, meaning that we’re able to set up a small recording studio on the ground floor with our main office upstairs. We’ve already made it into a home with everyone finding their favourite spots and Adrian repurposing an big, odd, immovable shelf into a standing desk. There’s still more space for extra people,  which is great since we’re hoping to hire more mobile developers (get in touch if this is you!).&lt;/p&gt;

&lt;p&gt;Having our own studio will make it a lot easier to record extra missions and radio episodes for Zombies, Run! We’ll be kicking this off later this month, starting off with missions for our upcoming Beginner 5k pack, so we’ll be sure to get some photos and videos of the magic in action, with Naomi here for the rehearsals as well!&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/21023553876</link><guid>http://blog.zombiesrungame.com/post/21023553876</guid><pubDate>Fri, 13 Apr 2012 15:07:49 +0100</pubDate></item><item><title>Announcing The Runner's Guide</title><description>&lt;p&gt;Imagine that you&amp;#8217;ve arrived in Abel Township, one of the last remnants of humanity in a zombie-infested world. You&amp;#8217;ve journeyed for days and weeks to get there, constantly on guard, but now you&amp;#8217;ve finally got a chance to rest and recuperate before you begin your duties as a Runner.&lt;/p&gt;

&lt;p&gt;But how do the Abel Township Runners operate? Which supplies are you meant to collect? What tactics do the Runners use to evade zombies? And does anyone know how the apocalypse came about?&lt;/p&gt;

&lt;p&gt;That&amp;#8217;s a lot of questions - and now you have the answers, in &lt;b&gt;The Runner&amp;#8217;s Guide&lt;/b&gt;.&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m1ymictxSV1qz8b2h.png"/&gt;&lt;h2 style="padding-top:20px;"&gt;What&amp;#8217;s in it?&lt;/h2&gt;

&lt;p&gt;The Runner&amp;#8217;s Guide is a 75-page book packed full of details, stories, newspaper clippings, and background about the world of Zombies, Run! &lt;/p&gt;

&lt;p&gt;We&amp;#8217;ve got newspaper articles from the beginning of the outbreak, a field guide for new runners, medical notes from Doctor Myers on ZN1, field signs used by runners:&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m1ymjyMRqU1qz8b2h.png"/&gt;&lt;img src="http://media.tumblr.com/tumblr_m1ymmvYKK11qz8b2h.png"/&gt;&lt;img src="http://media.tumblr.com/tumblr_m1ymncEc9h1qz8b2h.png"/&gt;&lt;p style="padding-top:15px;"&gt;There&amp;#8217;s also a list of all the Abel Township Runners, an introduction to Rofflenet (the post-apocalypse internet), A Spotter&amp;#8217;s Guide to Zoms, and much more!&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m1ymnpR4jd1qz8b2h.png"/&gt;&lt;h2 style="padding-top:20px;"&gt;Behind the Scenes&lt;/h2&gt;

&lt;p&gt;The Runner&amp;#8217;s Guide also looks at the making of Zombies, Run! with exclusive development sketches, sound direction notes, and best of all, the full script of Mission 1 with commentary from writer Naomi Alderman and the developers at Six to Start.&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m1ympnALGT1qz8b2h.png"/&gt;&lt;img src="http://media.tumblr.com/tumblr_m1ymp4q2Ee1qz8b2h.png"/&gt;&lt;h2 style="padding-top:20px;"&gt;Multi-Touch iBook&lt;/h2&gt;

&lt;p&gt;Now, you might be thinking, &amp;#8220;Those screenshots look awfully like they were taken on an iPad.&amp;#8221; And you&amp;#8217;d be right, because we&amp;#8217;ve &lt;i&gt;also&lt;/i&gt; made the book into a multi-touch iBook, with embedded presentations, slideshows, audio from Mission 1 to accompany the script, and even an interactive Runner&amp;#8217;s Test!&lt;/p&gt;

&lt;img src="http://media.tumblr.com/tumblr_m1ympyTaLB1qz8b2h.png"/&gt;&lt;h2 style="padding-top:20px;"&gt;So, How Much is it?&lt;/h2&gt;

&lt;p&gt;We&amp;#8217;re selling The Runner&amp;#8217;s Guide for&amp;#8230; &lt;i&gt;&lt;b&gt;absolutely nothing at all&lt;/b&gt;&lt;/i&gt;!&lt;/p&gt;

&lt;p&gt;We&amp;#8217;ve written this as a gift to the community that&amp;#8217;s given us so much, first through our Kickstarter campaign, and then through fantastic reviews and support and word-of-mouth. You&amp;#8217;re making it possible for us to do something we love, so we want to give something back to you.&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.scribd.com/doc/87835687/Zombies-Run-The-Runner-s-Guide" target="_blank"&gt;View or download the PDF of The Runner&amp;#8217;s Guide from Scribd&lt;/a&gt;! That&amp;#8217;s right: no mucking about, no DRM - you can print it out, copy and paste it, put it on your tablets, whatever you like.&lt;/p&gt;

&lt;h2 style="padding-top:20px;"&gt;What about the iBook, eh?&lt;/h2&gt;

&lt;p&gt;Of course, we spent extra time and effort making the multi-touch iBook look good, and so we feel it&amp;#8217;s justified to charge&amp;#8230; nah, only kidding, &lt;i&gt;&lt;b&gt;the iBook is also free&lt;/b&gt;&lt;/i&gt;!&lt;/p&gt;

&lt;p&gt;Not only that, but it&amp;#8217;s also optimised for the iPad 3&amp;#8217;s Retina display with super-high resolution artwork and graphics.&lt;/p&gt;

&lt;p&gt;The Runner&amp;#8217;s Guide will be available from the iBooks Store for free soon, but if you have an iPad, you can download it directly to iBooks by just &lt;a href="http://jacob.sixtostart.com/zr/runnersguide.ibooks" target="_blank"&gt;tapping this link (46MB)&lt;/a&gt;.&lt;/p&gt;

&lt;h2 style="padding-top:20px;"&gt;Why We Made it&lt;/h2&gt;

&lt;p&gt;Remember those old games like Elite and Ultima where you&amp;#8217;d get cloth maps and thick books and little gewgaws in the boxes - things that really added to the atmosphere of story and world? Whatever happened to them?&lt;/p&gt;

&lt;p&gt;Two thing: the internet, and the cruel, cruel hand of games publishers. These days, it&amp;#8217;s less obvious what you can give players when they&amp;#8217;re just downloading a game instead of buying a box, and most publishers are only concerned about the bottom line, not making a novella about a certain Commander Jameson.&lt;/p&gt;

&lt;p&gt;Call us old-fashioned, but there&amp;#8217;s a lot to like from those days (not the loading times, though), so, because we&amp;#8217;ve poured so much of ourselves into the story and characters and world, we wanted to extend that into a book. It just so happened that Apple&amp;#8217;s iBooks Author software was announced around the time we were thinking of writing The Runner&amp;#8217;s Guide, and so that&amp;#8217;s why we also made a multi-touch book (plus Adrian wanted to play around with the software).&lt;/p&gt;

&lt;p&gt;Please let us know what you think of the book, and whether it&amp;#8217;s the sort of thing you&amp;#8217;d like to see more of! And tell your friends about it!&lt;/p&gt;

&lt;h2 style="padding-top:20px;"&gt;Credits&lt;/h2&gt;

&lt;p&gt;The Runner&amp;#8217;s Guide was written by Matt Wieteska, with additional writing by Adrian Hon, Alex Macmillan, Naomi Alderman, Estee Chan, and Richard Bell. Art and graphics are by Estee Chan, and layout and design by Adrian Hon.&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.scribd.com/doc/87835687/Zombies-Run-The-Runner-s-Guide" target="_blank"&gt;Get The Runner&amp;#8217;s Guide from Scribd&lt;/a&gt; or &lt;a href="http://jacob.sixtostart.com/zr/runnersguide.ibooks" target="_blank"&gt;download it to your iPad&lt;/a&gt;!&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20589214163</link><guid>http://blog.zombiesrungame.com/post/20589214163</guid><pubDate>Fri, 06 Apr 2012 15:47:00 +0100</pubDate></item><item><title>Spring has sprung, and everyone (in the northern hemisphere) now...</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m21vhuEO6Y1r4zoqbo1_250.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Spring has sprung, and everyone (in the northern hemisphere) now has an extra hour of daylight to outrun zombies and collect ammo and sports bras! &lt;/p&gt;

&lt;p&gt;To celebrate, we’re running &lt;a href="http://itunes.apple.com/us/app/zombies-run!/id503519713" target="_blank"&gt;a special half-price sale of Zombies, Run!&lt;/a&gt; for three days only, from Friday 6th to Sunday 8th. We aren’t going to repeat this any time soon, so if you’ve been waiting to buy or want to get it for a friend as a gift, then now’s the time!&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20580168487</link><guid>http://blog.zombiesrungame.com/post/20580168487</guid><pubDate>Fri, 06 Apr 2012 09:56:18 +0100</pubDate></item><item><title>We had our ‘launch’ party a couple of weeks ago, so...</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo5_500.jpg"/&gt;&lt;br/&gt; Limited-edition badges!&lt;br/&gt;&lt;br/&gt; &lt;img src="http://24.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo1_500.jpg"/&gt;&lt;br/&gt; Alex Macmillan, Lead Developer&lt;br/&gt;&lt;br/&gt; &lt;img src="http://25.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo2_500.jpg"/&gt;&lt;br/&gt; Matt Wieteska, Sound Director&lt;br/&gt;&lt;br/&gt; &lt;img src="http://25.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo3_r2_500.jpg"/&gt;&lt;br/&gt; Naomi Alderman, Co-Creator and Writer&lt;br/&gt;&lt;br/&gt; &lt;img src="http://24.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo4_500.jpg"/&gt;&lt;br/&gt; Adrian Hon, Co-Creator and Producer&lt;br/&gt;&lt;br/&gt; &lt;img src="http://24.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo6_500.jpg"/&gt;&lt;br/&gt; A mystery slide... what could it be?!&lt;br/&gt;&lt;br/&gt; &lt;img src="http://25.media.tumblr.com/tumblr_m1yj9qjqhD1r4zoqbo11_r3_500.jpg"/&gt;&lt;br/&gt; &lt;br/&gt;&lt;p&gt;We had our ‘launch’ party a couple of weeks ago, so we felt it’d be fun to show you some of the people and things that were shown there! &lt;/p&gt;

&lt;p&gt;Clockwise from top left:&lt;/p&gt;

&lt;p&gt;Limited edition badges made by Idil Sukan&lt;br/&gt;
Matt Wieteska, Sound Director&lt;br/&gt;
Adrian Hon, Co-Creator and Producer&lt;br/&gt;
Eleanor Rushton, the voice of Janine&lt;br/&gt;
A mystery slide… what could it be?!&lt;br/&gt;
Naomi Alderman, Co-Creator and Writer&lt;br/&gt;
Alex Macmillan, Lead Developer&lt;/p&gt;

&lt;p&gt;Not in the photos - but no less important - are Estee Chan, Artist and Graphic Designer, and Richard Bell, Sound Engineer, and our other fantastic actors.&lt;/p&gt;

&lt;p&gt;Photos © &lt;a href="http://idilsukan.com/" target="_blank"&gt;Idil Sukan&lt;/a&gt;.&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20465735659</link><guid>http://blog.zombiesrungame.com/post/20465735659</guid><pubDate>Wed, 04 Apr 2012 14:47:00 +0100</pubDate></item><item><title>All the News that's Fit to Print</title><description>&lt;p&gt;There&amp;#8217;s been some fantastic press about Zombies, Run! in month since we launched - here are some highlights!&lt;/p&gt;

&lt;p&gt;Channel 4 News in the UK &lt;a href="http://www.channel4.com/news/zombies-key-to-phone-apps-success" target="_blank"&gt;interviewed our intrepid lead developer&lt;/a&gt; Alex Macmillan in his  bedroom, playing some great audio from the game. The clip was also syndicated to various others networks like ABC and SBS in Australia, so you may have seen it there!&lt;/p&gt;

&lt;p&gt;If you watch the end of the clip closely, you&amp;#8217;ll notice something interesting in the background&amp;#8230;&lt;/p&gt;

&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_m1lqzd3ims1qz8b2h.png"/&gt;&lt;/p&gt;

&lt;p&gt;That&amp;#8217;s right - Channel 4 had a zombie lurching around outside their studio, &lt;a href="https://twitter.com/#!/cathynewman/status/183959766517817346" target="_blank"&gt;confirmed by presenter Cathy Newman&lt;/a&gt;:&lt;/p&gt;

&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_m1lqzpdx5b1qz8b2h.jpg"/&gt;&lt;/p&gt;

&lt;p&gt;Channel 4 - we salute you!&lt;/p&gt;

&lt;p&gt;Other features were made by &lt;a href="http://www.wsiltv.com/news/news-3-this-morning/tech-tuesday/App-of-the-Week-Zombies-Run-143461836.html" target="_blank"&gt;WSILTV&lt;/a&gt;, &lt;a href="http://www2.wsav.com/news/2012/mar/20/tech-tuesday-zombies-run-ar-3451085/" target="_blank"&gt;WSAV&lt;/a&gt;, &lt;a href="http://www.nbcchicago.com/news/tech/NATL-Smartphone-App-Fitness-and-Zombies-144424065.html" target="_blank"&gt;NBC Chicago&lt;/a&gt;, and &lt;a href="http://video.foxnews.com/v/1483102046001/tapped-in-iphone-more-fitness-apps/?playlist_id=86868" target="_blank"&gt;Fox News&lt;/a&gt;, plus others that I&amp;#8217;m sure we&amp;#8217;ve missed.&lt;/p&gt;

&lt;p&gt;It&amp;#8217;s not all about the video though - Zombies, Run! has been on a number of great podcasts like &lt;a href="http://boingboing.net/2012/03/25/gweek-045-extra-super-grab-ba.html" target="_blank"&gt;BoingBoing Gweek&lt;/a&gt;, where Michael Pusateri&amp;#8217;s named us as his favourite app, with some nice chat with Matt Haughey (Metafilter founder and ZR Kickstarter backer), around 49:30 in. &lt;/p&gt;

&lt;p&gt;This Week in Tech (TWiT) has also been very kind to us, with Zombies, Run! being Mac guru Leo Laporte&amp;#8217;s &lt;a href="http://twit.tv/show/macbreak-weekly/291" target="_blank"&gt;Pick of the Week&lt;/a&gt; on the Macbreak podcast, and &lt;a href="http://twit.tv/show/tech-news-today/468" target="_blank"&gt;Tech News Today&lt;/a&gt; included a great video call-in from player Sean Palladino (around 32 min in). &lt;/p&gt;

&lt;p&gt;Returning to the UK again, we&amp;#8217;ve had a perfect storm of press in the broadsheets - not just &lt;a href="http://www.guardian.co.uk/technology/2012/mar/25/zombies-run-naomi-alderman-app" target="_blank"&gt;reviewed&lt;/a&gt; but also &lt;a href="http://www.guardian.co.uk/technology/2012/mar/25/mobile-app-zombies-fitness" target="_blank"&gt;featured&lt;/a&gt; on The Observer, plus recently stories in &lt;a href="http://www.telegraph.co.uk/health/9179389/Run-the-zombies-are-after-you.html" target="_blank"&gt;the Daily Telegraph&lt;/a&gt;, and the &lt;a href="http://www.independent.co.uk/life-style/health-and-families/health-news/a-new-gym-regimen-run-for-your-life-7593482.html" target="_blank"&gt;Independent&lt;/a&gt;.&lt;/p&gt;

&lt;p&gt;Finally, we want to do a callout to the ever-awesome &lt;a href="http://fuckyeahzombiesrun.tumblr.com/" target="_blank"&gt;fuckyeahzombiesrun Tumblr&lt;/a&gt; and also the Reddit &lt;a href="http://www.reddit.com/r/runner5" target="_blank"&gt;r/runner5&lt;/a&gt; community - and everyone else who&amp;#8217;s reviewed, tweeted, and spread the word about us!&lt;/p&gt;

&lt;p&gt;Finally finally, we have a couple of hopefully pleasant surprises for you all this week, so stay tuned&amp;#8230;&lt;/p&gt;

&lt;p&gt;&lt;i&gt;In other news, we went out to see The Hunger Games last Monday. Now, wouldn&amp;#8217;t &lt;/i&gt;that&lt;i&gt; be a great mission pack&amp;#8230; (no, it&amp;#8217;s not happening, but if you do know anyone there, well&amp;#8230;)&lt;/i&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20354201416</link><guid>http://blog.zombiesrungame.com/post/20354201416</guid><pubDate>Mon, 02 Apr 2012 17:54:02 +0100</pubDate></item><item><title>Team ZR (Adrian on the treadmill, Alex running the...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m1pyupwUNm1r4zoqbo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Team ZR (Adrian on the treadmill, Alex running the ‘puters) was hard at work this morning gathering data to improve accelerometer mode. &lt;/p&gt;

&lt;p&gt;The reason why we don’t have zombie chases in accelerometer mode yet is because it’s hard to reliably figure out how fast you’re running based on the motion detected by the accelerometer. For one thing, there are differences in how people hold their devices (on an armband, in their pocket, etc.) so we need to look at all the possibilities.&lt;/p&gt;

&lt;p&gt;We’re hoping to have an experimental solution out soon, but to be totally honest, it’s not something that we think we’ll nail perfectly on our first try because it’s a tough problem, so we hope you can be a bit patient - but don’t worry, getting this working is one of our top priorities!&lt;/p&gt;

&lt;p&gt;In other news, we’ll be posting here more often about our upcoming plans so you don’t need to keep checking Kickstarter/Reddit/Twitter/email etc. to see if we’ve said anything new or important!&lt;/p&gt;

&lt;p&gt;And, appropriately enough, that &lt;i&gt;is&lt;/i&gt; a box of sports bras in the foreground…!&lt;/p&gt;

&lt;p&gt;&lt;i&gt;Thanks to &lt;a href="http://www.sweatshop.co.uk/" target="_blank"&gt;Sweatshop&lt;/a&gt; Clapham for letting us use their treadmill!&lt;/i&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20190991751</link><guid>http://blog.zombiesrungame.com/post/20190991751</guid><pubDate>Fri, 30 Mar 2012 23:37:00 +0100</pubDate></item><item><title>It’s official - since our launch, players of Zombies, Run!...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m1ls4ykKHj1r4zoqbo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;It’s official - since our launch, players of Zombies, Run! have spent over 20 years in total running away from zombies! At an average walking pace, that’s half a million miles: the distance to the Moon and back.&lt;/p&gt;

&lt;p&gt;It’s quite a way to go to help the good folk of Abel Township, but we know the Runner 5s out there will always get the job done…&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/20065763587</link><guid>http://blog.zombiesrungame.com/post/20065763587</guid><pubDate>Wed, 28 Mar 2012 17:22:10 +0100</pubDate></item><item><title>papernest:

Cat says to draw ourselves as either zombies or...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m0zg3zs60F1qa24apo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://papernest.tumblr.com/post/19397777901/cat-says-to-draw-ourselves-as-either-zombies-or" class="tumblr_blog" target="_blank"&gt;papernest&lt;/a&gt;:&lt;/p&gt;

&lt;blockquote&gt;&lt;p&gt;Cat says to draw ourselves as either zombies or survivors.  I wanted to depict pretty much what I was imagining while I was playing Zombies, Run! while walking Rascal during spring break.  It was pretty cold half of the days and so I usually have to use my inhaler before I go out (cold air + exercise = asthma).  (Also, no Zombies, Run! spoilers since I’m still mid-game.)&lt;/p&gt;&lt;/blockquote&gt;</description><link>http://blog.zombiesrungame.com/post/19398049582</link><guid>http://blog.zombiesrungame.com/post/19398049582</guid><pubDate>Fri, 16 Mar 2012 15:05:29 +0000</pubDate></item><item><title>It's Almost Time</title><description>&lt;p&gt;&lt;a href="http://www.kickstarter.com/projects/sixtostart/zombies-run-a-running-game-and-audio-adventure-for/posts/174791" target="_blank"&gt;The full story&lt;/a&gt; is on our Kickstarter page, but in short:&lt;/p&gt;

&lt;p&gt;Barring any major disasters (e.g. asteroids, zombies, Apple, etc.) we are going to launch the iOS version before the end of this month. So, even if that means 29th February - and we hope it’s sooner - that’s just over two weeks.&lt;/p&gt;

&lt;p&gt;Just imagine - two weeks until you too can be running for your life from zombies and saving humanity. It’s been a long journey, but we’re nearly there now! Also,&lt;/p&gt;

&lt;ul&gt;&lt;li&gt;We are into full swing in production of the T-shirts, and they should be going out later this month.&lt;/li&gt;
&lt;li&gt;We have also received all the posters, and they’ll be going out this month or next month.&lt;/li&gt; 
&lt;li&gt;Our celebrity voice casting is still on hold, but will resume again when the game has launched (partly because that’ll make it more likely for them to return our calls!)&lt;/li&gt;
&lt;li&gt;We’re in the early stages of scripting the Couch to 5k and Interval Training add-ons.&lt;/li&gt;
&lt;lilwe going to be at sxsw so if you around drop us an email or a tweet there may swag&gt;&lt;/lilwe&gt;&lt;/ul&gt;</description><link>http://blog.zombiesrungame.com/post/17609114418</link><guid>http://blog.zombiesrungame.com/post/17609114418</guid><pubDate>Tue, 14 Feb 2012 15:48:29 +0000</pubDate></item><item><title>Sanity Check</title><description>Richard Bell: office chat please&lt;br /&gt;&#13;
Richard Bell: sanity check&lt;br /&gt;&#13;
Naomi Alderman: you are probably still sane&lt;br /&gt;&#13;
Richard Bell: good&lt;br /&gt;&#13;
Richard Bell: thank you&lt;br /&gt;&#13;
Richard Bell: are you sure you don't need me to make a dice roll?&lt;br /&gt;&#13;
Naomi Alderman: I've done that for you behind a screen&lt;br /&gt;&#13;
Richard Bell: ok, don't need any stats?</description><link>http://blog.zombiesrungame.com/post/14259474617</link><guid>http://blog.zombiesrungame.com/post/14259474617</guid><pubDate>Thu, 15 Dec 2011 12:33:52 +0000</pubDate></item><item><title>Statistics: it works! These are the aggregate figures on how...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_luv94s8KiV1r4zoqbo1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Statistics: it works! These are the aggregate figures on how many of our Kickstarter backers have registered on our new ZombieLink website and have made ‘zombie groan’ noises after less than 24 hours of it being up. No doubt we’ll be getting more zombies mumbling at us this weekend…&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/12971832458</link><guid>http://blog.zombiesrungame.com/post/12971832458</guid><pubDate>Fri, 18 Nov 2011 17:12:27 +0000</pubDate></item><item><title>Prototype layout for the base in Zombies, Run! More info…</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_luhwycYflo1r4zoqbo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Prototype layout for the base in Zombies, Run! &lt;a href="http://www.kickstarter.com/projects/sixtostart/zombies-run-a-running-game-and-audio-adventure-for/posts/138740" target="_blank"&gt;More info…&lt;/a&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/12638366013</link><guid>http://blog.zombiesrungame.com/post/12638366013</guid><pubDate>Fri, 11 Nov 2011 12:20:36 +0000</pubDate></item><item><title>Special Guest Voice votes</title><description>&lt;p&gt;We asked our Kickstarter backers which special guest voices they&amp;#8217;d like to see in the game - here&amp;#8217;s the results of the first round:&lt;/p&gt;

&lt;p&gt;Nathan Fillion 224&lt;br/&gt;
Felicia Day 149&lt;br/&gt;
Simon Pegg 99&lt;br/&gt;
Bruce Campbell 83&lt;br/&gt;
Neil Patrick Harris 70&lt;br/&gt;
Wil Wheaton 67&lt;br/&gt;
Samuel L. Jackson 46&lt;br/&gt;
Morgan Freeman 35&lt;br/&gt;
George Romero 32&lt;br/&gt;
Patrick Stewart 31&lt;br/&gt;
Stephen Fry 31&lt;br/&gt;
James Earl Jones 25&lt;br/&gt;
Christopher Walken 24&lt;br/&gt;
Ellen McLain 24&lt;br/&gt;
Bill Murray 22&lt;br/&gt;
Mark Hamill 22&lt;br/&gt;
Nick Frost 20&lt;br/&gt;
Alan Tudyk 19&lt;br/&gt;
David Tennant 18&lt;br/&gt;
Jennifer Hale 17&lt;br/&gt;
Andrew Lincoln 16&lt;br/&gt;
Patrick Warburton 15&lt;br/&gt;
Alan Rickman 14&lt;br/&gt;
Nolan North 14&lt;br/&gt;
Donald Glover 13&lt;br/&gt;
Eliza Dushku 13&lt;br/&gt;
Hugh Laurie 13&lt;br/&gt;
Sean Connery 13&lt;br/&gt;
William Shatner 13&lt;br/&gt;
Adam Baldwin 12&lt;br/&gt;
Woody Harrelson 12&lt;br/&gt;
David Hayter 11&lt;br/&gt;
Ron Perlman 11&lt;br/&gt;
Seth Green 11&lt;br/&gt;
Stephen Merchant 11&lt;br/&gt;
Chris Hardwick 10&lt;br/&gt;
Summer Glau 10&lt;/p&gt;

&lt;p&gt;In the second round, we asked backers how much they wanted each individual voice. &lt;a href="http://www.kickstarter.com/projects/sixtostart/zombies-run-a-running-game-and-audio-adventure-for/posts/138740" target="_blank"&gt;More info here&amp;#8230;&lt;/a&gt;&lt;/p&gt;</description><link>http://blog.zombiesrungame.com/post/12638223224</link><guid>http://blog.zombiesrungame.com/post/12638223224</guid><pubDate>Fri, 11 Nov 2011 12:11:53 +0000</pubDate></item></channel></rss>

